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One of the things I like about social media so much is that it’s a two-way system of marketing, which differs from static ads, etc. Social media not only allows a company to get it’s messaging out and market their products and services, but it also allows the people on the receiving end to benefit by having a channel directly to the company. In addition, social media provides a feedback loop like no other marketing methods have.

Categories: Agile, Scrum  |  Tags: agile, alm, facebook, marketing, Scrum, social media, twitter, YouTube  |  View Comments